If you are wondering what to post in December, the short answer is: less than you think, and almost none of it should be a stock photo of a bauble. A small business needs about eight to ten posts for the whole month. Tell people when you are open, what they can still...
Content Marketing That Actually Works for Tradies and Small Service Businesses in FNQ Here’s what I see happening with tradies and small service businesses in FNQ: they know they should be doing content marketing, but they feel weird about it. “I’m...
Holiday Marketing Tips for Far North Queensland Businesses (What to Do Before Peak Season) The holiday season is different in FNQ than in the rest of Australia. While down south everyone’s bracing for summer and end-of-year chaos, up here we’re heading...
Email Marketing Strategies That Actually Work for Small FNQ Businesses Email marketing gets a bad rap. Some people think it’s old-school, that everyone’s on social media now, that nobody reads emails anymore. But here’s the truth: email marketing...
Social Media Content That Actually Converts for FNQ Businesses (Not Just Likes) Here’s what I see happening with social media for FNQ businesses: lots of effort, very few results. Business owners are told they need to be on Facebook, so they post regularly, they...
Google Business Profile: The Free Tool FNQ Businesses Are Ignoring (And Why It’s Costing Them Customers) Let me ask you something: when someone searches “Cairns plumber” or “Port Douglas café” on their phone, whose business shows up on...
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